How to create social media graphics that stand out

Good social graphics are consistent and clear. Here is how to make them quickly.

A video walkthrough for this guide is coming soon.

  1. Start from the right size. Use a template built for the platform you are posting to.
  2. Apply your brand. Set your colours and one or two fonts so posts look like you.
  3. Keep one clear message. One idea per graphic beats a cluttered design.
  4. Use strong contrast. Make text easily readable over the background.
  5. Add a subtle brand mark. A small logo helps people recognise your posts.
  6. Export optimised. Save at the recommended size so it stays sharp.
Which design tool? See our best design tools.

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